This makes yard signs and banners popular with advertising agencies and suitable for for political campaigns and for any type of advocacy. These large format materials are also a good way to share slogans or any other message in public. What is a good font size for political campaign yard signs? You can use any header font size, so long as it’s larger than your main text and looks proportional. You can have your main text between 72 pt. You can assume that these will be read indoors, or at least at close distance, at probably much less than 100 feet. What is a good font size for a menu board?īanners and signs are popular products to use for cafe and restaurant menu boards as well as price and notification boards for other small businesses such as laundromats. The colors you use on your banner’s copy and background should also have sufficient contrast so the text is easier to understand. Colors - White, red, and similarly bright colors are more likely to catch attention compared to darker and neutral colors.This will help your banner’s message stand out better, especially in public spaces where other signs and objects might be competing for attention. An accepted rule of thumb in the graphic design community is to have content (including images) occupy just 40% of the sign, with negative space occupying the remaining 60%. White/negative space - Signs should not be too cluttered, otherwise the main message gets obscured, regardless of how big your banner’s letters are.While this is automatically done on your computer, it’s often best to have a graphic designer help you determine the optimal distances to avoid creating a generic looking sign. Letters that are too close together or too far apart can be hard to read. Kerning - This refers to the spacing between letters.You can also print out a few test signs with your home or office printer to see if the font style works.
BEST FONTS FOR POWERPOINT DIGITAL SIGNANE PROFESSIONAL
You can check professional signage in your area for an idea of which font styles work best. Styles with thinner letters may be harder to read, though letters that are too thick will also be hard to read as well. Font style - Non-serifed fonts tend to be easier to read from a distance compared to serifed fonts.The following factors will also affect your banner’s overall readability: The further away the expected viewing distance is, the bigger the letters - and your sign - should be. Generally speaking, the most crucial messages on your signs and banners have to be the largest, and therefore the easiest to read. When your banner isn’t easily accessible, such as when the area is roped off or hung at a high vantage point, you need to make the font size even bigger.įor almost any setting, you want a title that can be read from at least this far away. This is the closest comfortable distance for reading a large poster. At this distance, 10, 11, or 12 points are the most popular Typical reading distance for books and magazines. Letter Heightįor the best readability for your signs, banners and other large format advertising materials, refer to the chart below. If you want your banner’s core message to be readable, you need to make sure its font size is larger than the font sizes of any less crucial information you have on the banner. As a matter of fact, you might want to decide on your banner size only after you’ve figured out the banner font size. As for specific font sizes, according to the James Madison University School of Media Arts & Design, 1 point (pt) is roughly equivalent to 1/72th of an inch.īanner font sizes should be as big as you need them to be.
The most popular guideline for determining the proper sign and banner font size is to make them at least one inch (72 pt.) tall for every 10 feet of viewing distance. What Font Size Should I Use for My Banner? Published on March 26, 2018